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Greater Niagara Chamber of Commerce

Sara Holmes

Senior Small Business Specialist, Meridian Credit Union            | 2021 Corporate Leadership Award Finalist


Sara is a Commercial and Small Business banking professional with 24 years of progressive experience with Meridian Credit Union, providing sound financial advice to small and mid-market companies by sourcing and underwriting new deals for various industries. 

For the last 7 years, she has been working in a coaching, mentoring, underwriting, and a little bit of “everything roles” in the Corporate Small Business area of Meridian.  She provides insight on deal structure, deal acquisition, various project initiatives, new product and promotion launches (including the Chamber Affinity Program), along with mentoring the small business sales team.  

Anyone in a leadership role can attest to the fact that the last 18 months have truly required skills at leading in challenging times. Being in the banking industry presents its own challenges in managing business members’ cashflow deficiencies and access to working capital. During this time, Sara led a team who managed, processed and funded almost 5,000 Government Canada Emergency Bank Accounts (CEBA) loans.  Managing this group to get the funds into members hands when they needed it most was paramount to the continuation of operation for many of these businesses.